Class of 2011: Adrian Xu

MBiotech Class of 2011: Adrian Xu 
Analyst | Performance Enhancement Advisory, Deloitte & Touche

Adrian Xu is a consultant in the Performance Enhancement Advisory group of Deloitte's Financial Advisory practice. His expertise lies within the areas of pharmaceuticals, biotechnology, retail, digital media, and telecommunications.

Adrian has worked with a variety of clients such as large international retailers, private equity firms, and provincial / federal level government. He specializes in the areas of commercial / financial due diligence and competitive analysis.

Prior to Deloitte, Adrian worked as a Marketing Associate in VisualSonics, a Toronto biotech startup known worldwide for its breakthrough high-frequency ultrasound equipment. Adrian played key roles in revamping the company's marketing materials to break down barriers into novel market segments. Adrian also spearheaded efforts in establishing the company's social media strategy and framework.

The MBiotech program not only provided critical analytical and business skills that Adrian uses on a day-to-day basis, but more importantly taught him important lessons in group dynamics. Further, the program provided various opportunities for interactions with senior business and scientific leaders, which Adrian found to be invaluable to his career.